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    No PriorsThursday, September 24, 2026 2 min read
    AI

    Re-Founding Incumbents for the AI Era with Sequence Holdings Co-Founder and CEO Michael Lee

    Permanent holding structures may outperform consulting & PE for embedding AI inside legacy enterprises.

    Key takeaways
    • 01Sequence Holdings argues that neither traditional consulting nor standard private equity creates durable AI transformation in incumbents.
    • 02CEO Michael Lee, whose firm executed a $7.7B take-private of Baldwin alongside Dell Family Office, says the holding-company model enables long-term compounding that deal-and-exit cycles can't match.
    • 03Real engineering integration—not software licensing—drove measurable gains at BankSouth.
    • 04The thesis: own incumbents permanently, embed frontier engineers, and compound value across cycles rather than flipping assets.
    Koko brief

    Permanent holding structures may outperform consulting & PE for embedding AI inside legacy enterprises.

    Sequence Holdings argues that neither traditional consulting nor standard private equity creates durable AI transformation in incumbents. CEO Michael Lee, whose firm executed a $7.7B take-private of Baldwin alongside Dell Family Office, says the holding-company model enables long-term compounding that deal-and-exit cycles can't match. Real engineering integration—not software licensing—drove measurable gains at BankSouth. The thesis: own incumbents permanently, embed frontier engineers, and compound value across cycles rather than flipping assets. **Watch:** Whether Sequence's model attracts imitators as AI-native acquirers eye undervalued legacy businesses.

    Watch: Whether Sequence's permanent-hold, engineering-first model spurs imitators among AI-native acquirers targeting undervalued incumbents.

    In brief

    Can AI transform legacy incumbents rather than replacing them? Sequence Holdings co-founder and CEO Michael Lee joins Sarah Guo to discuss how holding company structures and engineering integrations are reshaping market leaders from the inside out. Michael details Sequence’s $7.7 billion take-private transaction of Baldwin alongside Dell Family Office (DFO), and shares his thesis on why traditional consulting models and software sales fall short for real enterprise AI transformations.

    Show the full text · 2 min read

    Can AI transform legacy incumbents rather than replacing them? Sequence Holdings co-founder and CEO Michael Lee joins Sarah Guo to discuss how holding company structures and engineering integrations are reshaping market leaders from the inside out. Michael details Sequence’s $7.7 billion take-private transaction of Baldwin alongside Dell Family Office (DFO), and shares his thesis on why traditional consulting models and software sales fall short for real enterprise AI transformations. They also talk about why permanent holding company structures are good for long-term compounding, real-world results from applying frontier engineering to BankSouth, and Michael’s lessons from his time in public investing, private equity, and operating at the intersection of market incumbents and AI. Sign up for new podcasts every week. Email feedback to show@no-priors.com Follow us on Twitter: @NoPriorsPod | @Saranormous | @EladGil | @mjlee_2014 | @seqholdings Chapters: 00:34 – Michael Lee Introduction 01:03 – Sequence Holdings and Baldwin 01:54 – Idea for Sequence 04:36 – Incumbents in the AI Era 06:32 – Why a Holding Company 11:21 – Recruiting Top Engineers 13:08 – Investing in BankSouth 17:46 – Why an Insurance Brokerage 20:17 – Atlas Platform Explained 23:53 – Traditional Private Equity Limitations 27:23 – What Sequence Looks For in Management Teams 31:04 – Accomplishments at BankSouth 34:45 – Founder Lessons 36:08 – Story of Dell Partnership 37:10 – Career and Investment Approach 40:00 – Value of Exceptional People 42:23 – Conclusion

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