Midjourney Bought the Astrology App Co-Star
Midjourney's Co-Star acquisition signals a pivot from image generation toward AI-driven consumer behavior and personal data.
Midjourney's Co-Star acquisition signals a pivot from image generation toward AI-driven consumer behavior and personal data.
Midjourney has acquired Co-Star, the personalized astrology app blending NASA data, human curation, and AI to deliver daily horoscopes. The deal—reportedly closed last spring—extends Midjourney's reach well beyond visual generation, into intimate, daily-habit consumer software. Terms remain undisclosed. The move follows Midjourney's earlier expansion into medical imaging, suggesting founder David Holz is building toward a broader AI platform rather than a single-product studio.
Watch: whether Midjourney embeds generative visual tools inside Co-Star, turning horoscope content into a personalization and data flywheel.
Midjourney, which has gone from generating AI cat images to full-body ultrasound scans , is getting into a new field: astrology. The AI startup announced on Thursday that it has acquired the personalized astrology app Co-Star, as reported earlier by Bloomberg . Co-Star is a free app that offers daily horoscopes and allows you to check your compatibility with friends. As noted on the app's FAQ page , it combines human insight, data from NASA, and AI to deliver personalized advice for users each day. The terms of Midjourney's deal, which reportedly closed in spring, haven't been disclosed. Midjourney founder David Holz says Co-Star founder Banu … Read the full story at The Verge.
- 01Midjourney has acquired Co-Star, the personalized astrology app blending NASA data, human curation, and AI to deliver daily horoscopes.
- 02The deal—reportedly closed last spring—extends Midjourney's reach well beyond visual generation, into intimate, daily-habit consumer software.
- 03Terms remain undisclosed.
- 04The move follows Midjourney's earlier expansion into medical imaging, suggesting founder David Holz is building toward a broader AI platform rather than a single-product studio.