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    Ada

    Contact center, customer service, workforce engagement, conversational AI and omnichannel service platforms.

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    ACX Experts

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    Hands-on expert guidance service helping customers build AI agents that consistently exceed human-level performance in customer service scenarios.

    ACX Platform

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    Enterprise agentic customer experience platform that resolves over 80% of customer inquiries autonomously across voice, messaging, and email channels with enterprise-grade control and compliance.

    ACX Practice

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    Distilled insights and guidance from hundreds of deployments and over 1 billion customer conversations, including blueprints, benchmarks, and training for building high-performing AI agents.

    An enterprise AI customer service agent platform designed to resolve customer inquiries, take actions, and continuously improve performance at scale. Includes tools for testing, analyzing, and optimizing agent performance across multiple channels.

    Ada Generative AI Agent

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    A generative AI-powered customer service agent that automates resolution of customer inquiries with built-in safeguards against hallucinations and continuous accuracy monitoring for enterprise deployments.

    Coaching

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    Continuous improvement feedback loop that enables teams to refine AI agent tone, add context, and optimize responses based on past conversations, automatically applied to future interactions.

    Conversation Hub

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    Enables deployment of Ada-powered AI agents across multiple languages and channels including voice, chat, email, messaging apps, SMS, in-app, and social media.

    Developer Toolkit

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    Robust APIs, SDKs, and MCP Server integration tools enabling enterprises to integrate Ada with existing systems, deploy on custom channels, embed in apps, and manage agents from AI workspaces like Claude.

    Email

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    AI-powered email channel for customer service. Enables automated email responses and customer inquiry resolution through AI agents.

    Integrations

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    Pre-built connectors for enterprise systems including Zendesk, Salesforce, ServiceNow, Twilio, AWS, GitHub, Genesys, Aircall, and Freshworks. Enables automated actions, personalized responses, and data synchronization across critical business systems.

    MCP Server

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    Model Context Protocol server that enables management and continuous improvement of AI agents from preferred AI workspaces like Claude or ChatGPT.

    Messaging

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    AI-powered messaging channel for customer service. Includes support for chat, Messenger, WhatsApp, SMS, Instagram, and in-app messaging with unified agent management.

    Performance Center

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    Tools to monitor, build, launch, scale, and optimize AI agent effectiveness with full visibility and control over agent performance and behavior.

    Playbooks

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    Structured workflow automation for handling complex multi-step tasks that allow AI agents to follow standard operating procedures using real-time data without rigid scripting.

    Reasoning Engine™

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    Unified intelligence layer that powers AI agents across all channels, delivering consistent brand-aligned experiences with autonomous decision-making, multi-layer safeguards, and adaptive reasoning.

    Simulations

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    Testing environment that allows safe testing and validation of AI agent changes before deploying them to live customer interactions.

    Enterprise-grade security and compliance framework. Includes HIPAA, SOC2, GDPR, and AIUC-1 compliance, hallucination minimization, accuracy monitoring, privacy-by-design, and annual penetration testing.

    Pre-built workflow templates optimized for specific industries and use cases. Accelerates deployment of AI agents with industry-specific SOP automation.

    Voice

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    AI-powered voice channel for customer service. Enables conversational AI agents to handle voice inquiries with natural language understanding and generation capabilities.

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